Layout My Campaign
Layout and Design
APG specialists are standing by ready to help you produce your best fundraising campaign ever!
Production, design, layout, list management, segmentation, acquisition lists, USPS Authorizations and more.
3 Easy Steps
Step 2
Select a Product
Choose from a collection of products that best fit your need and budget.
Step 3
Upload Material
Gather all your assets, data files, content and upload it with your order.
Getting Started with Fundraising Campaigns and Events
Send Successful Fundraising Mail
Your campaign is more than the physical components. A compelling message and inviting design boost your response.
Who you mail to is the key. In house current and lapsed constituents are the best source of future donations. There is always donor attrition so keep building your base with targeted acquisition segments.
Last but certainly not least. Make sure your USPS authorization is up to date. Non profit organizations receive special postage rates from the USPS. Taking advantage of those are paramount to maximizing your ROI.
Success Begins With
- Compelling Copy
- Engaging Imagery
- Up to Date Mailing List
- List Segmentation/Targeting
- USPS NP Authorization
What's in an Appeal?
There are four primary components to an appeal. A letter, reply device, outer envelope an reply envelope. A common addition to an appeals are inserts that provide information to educate and inform your donor.
Cover these basics and your appeal will have what it needs to do the job.
What's in a Newsletter?
Newsletters can be a simple as a stand alone self mailer (A self mailer is folded and addressed and not inserted into an envelope.) or your newsletter can be inserted into an envelope that allows for the inclusion of additional material such as reply or remittance envelopes and additional letter correspondence.
Which ever style your choose, newsletters are a fantastic way to stay top of mind with your donors.
Newsletter Components
- Newsletter - 4 or 6 pages
- Optional Outer Envelope
- Optional Remittance or Reply Device
- Optional Appeal Letter
Ready to Start
APPEALPRINTING will guide you through the layout and design process for free whether we are doing the work for you or helping you to do it yourself.
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Appeal Letter Packages
Newsletter Packages
Events and Collateral
