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Better Data. Better Fundraising.

Clean, accurate donor data helps you reduce waste, reach the right people, and make every campaign work harder.

Your data doesn’t have to be perfect. We can help get it campaign-ready.

Data Best Practices

Good Data Starts With Good Habits

A clean database starts with consistent, accurate information. A few simple habits can make your data easier to manage, update, and use for future campaigns.

Keep It Consistent

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A clean database starts with consistent, accurate information. A few simple habits can make your data easier to manage, update, and use for future campaigns.

Keep It Current

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Update moves, remove duplicates, review deceased records, and correct outdated or undeliverable addresses.

Keep It Useful

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Track information that helps you communicate more effectively, such as giving history, engagement, interests, and campaign participation.

Good habits today equals more useful data tomorrow.

Even a well maintained database can have gaps

Sometimes you already know the donor, but don’t have all the information you need to reach them. Data append services can help complete existing records and give you more ways to connect.

Email Append

Have a name and mailing address but no email? We can identify available email addresses associated with your existing records.

Address Append

Have an email address but no mailing address? We can identify available postal addresses so you can expand your outreach beyond digital communication.

APPEALPRINTING's append services can fill in the gaps.

Persona Fields

Clean It Before You Mail It

Before your campaign goes out, your data should be checked for outdated, duplicate, or unusable records. Data cleansing and suppression help reduce waste, improve deliverability, and make sure your mailing list is ready to perform.

Merge/Purge & Deduplication

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Identify duplicate records and households so you’re not mailing the same person more than once.

NCOA Processing

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Update addresses for people who have moved and help keep your donor records current for future campaigns.

Deceased Suppression

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Identify records that may need to be reviewed or removed before your next mailing.

Good data saves money and creates opportunitys.

Use Your Data to Target Smarter

Clean, organized data helps you better understand your audience, tailor your outreach, and make smarter decisions about who receives each campaign.

Reach the Right Donors

Use giving history, engagement, interests, geography, and other meaningful data to segment your audience, re-engage lapsed donors, and create more relevant communications.

Find New Supporters

Looking beyond your current database? Targeted acquisition lists can help you reach prospective donors based on geography, demographics, interests, household characteristics, and other available criteria.

The right data helps you reach the right audience with the right message.

Persona Fields

Ready to Put Your Data to Work?

Whether your list needs a little cleanup or a complete refresh, APPEALPRINTING can help you get it ready for your next campaign.

Not sure where to start?

Send us your list.

We’ll take a look and help identify opportunities to clean, update, enhance, or expand your data.

Book an Appointment or Contact Us Today!

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